Lexlab Entertainment helps film and entertainment distributors launch targeted campaigns that drive demand and ticket sales.
The specialist media team behind Australian theatrical releases, from arthouse to blockbuster. Every campaign planned with Neuravo, forecast with the Box Office Predictor, and targeted through Movielab, our genre-based audience engine built over eight years of release campaigns.
From cinema releases to streaming campaigns, we put your title in front of proven moviegoers: audiences built from verified cinema visitation, transaction and intent data, matched to your genre.
“Working with Lexlab has been an absolute game-changer for our movie distribution business. Their innovative approach has increased our visibility and translated into tangible business growth and box office numbers.”
Grant Hardie – Owner, Monster Pictures
The Box Office Predictor is an indicative estimate built from modelled data. It is not a guarantee or a forecast of actual results.
From cinema releases to streaming campaigns, we help entertainment brands reach the right people, in the right places, before, during and after release.
Full trailer views from people who chose to watch.
Trailer moments built to travel.
Turn strong reviews and buzz into bookings.
Build fame near your specific cinema locations.
Fan communities and shareable cut-downs.
Feed-native ads and shareable cut-downs.
Own the homepage when curiosity peaks.
Genre-based Aussie & NZ broadcaster deals. Horror finds horror, family finds families.
The campaign does not need to stop when the cinema window closes. Lexlab can help carry demand into the next stage, including streaming, BVOD, SVOD and on-demand release.
Cinema
Streaming
We tailor the strategy, channel mix and campaign structure to your audience, budget, release timing and commercial goals.
Video, audio and out of home, across every platform.
Campaign spend tracked against actual ticket sales, week by week.
Custom live advertising dashboards for every campaign.
Every cinema mapped. Genre-matched audiences within 15km of your screens, adapting with your release.
Our planning intelligence platform: channel mix, sequencing and budget allocation for your outcome, informed by real data to drive real revenue.
Predict your opening weekend range before you commit a dollar, built from real Australian campaign data.
Share the title, release timing, budget, audience, creative assets and goals.
We recommend the channel mix, audience approach and campaign structure.
We activate the campaign, track performance and improve while the release is live.
When the cinema window closes, we can continue the campaign across streaming, on-demand and retargeting.
Send us the basics and we’ll come back with a recommended campaign direction, channel mix and next step.
A freestyle motocross tour taken to market across video, social and out of home, driving ticket sales to sold-out stadium shows across a 12-show run in Australia and New Zealand.
Channels Run
Phases covered
A wide theatrical push that carried a major title across video, social and out of home through opening week, securing #1 at the box office for two consecutive weeks.
Channels Run
Phases covered
A horror release built to travel across social and streaming, leaning into shareable trailer moments at launch.
Channels Run
Phases covered
A horror release taken to market across every screen, built to turn strong reviews and genre buzz into opening-week bookings.
Channels Run
Phases covered
A family animated release built on a targeted out of home campaign across a shopping-centre network, with audio and video on the trailer network driving views to those out of home screens.
Channels Run
Phases covered
A breakout horror release driven across video and social, building genuine anticipation into a strong opening.
Channels Run
Phases covered
Your details are shared with Lexlab only. We won’t spam you.
